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The Idea-Driven Organization: Unlocking the Power in Bottom-Up Ideas Class_Media Tie In comfortingToo many organizations are overlooking, or even suppressing, their single most powerful source of growth and innovation. And it's right under their noses. The frontline employees who interact directly with your customers, make your products, and provide your services have unparalleled insights into where problems exist and what improvements and new offerings would have the most impact. In this follow up to their bestseller Ideas Are Free, Alan G.